Why are social networks powerful tools for causes and campaigns? Many times, people begin to engage in activism only after they’ve been attracted by the fun stuff in a campaign — connecting with old friends and sharing photos, for example. When they witness others participating, they’ll be more likely to join the cause. With socializing as the primary draw, it’s become easier for organizers to attract more and more unlikely activists through social media.
But once a campaign reaches its critical mass, activists might think about moving to other platforms made with their needs — especially digital security — in mind. Platforms like Facebook and Twitter will remain standard fare for online activism. But the time is right for niche-oriented startups to create tools that can supplement these platforms. Here are a few worth investigating.
Similar to the social media aggregating service Storify, but with an activist bent, CrowdVoice spotlights all content on the web related to campaigns and protests. What’s different about it? Founder Esra’a al Shafei says “CrowdVoice is open and anyone is a contributor. For that reason, it ends up having much more diverse information from many more sources.”
If one online activist comes across a spare or one-sided post, he can easily supplement information. Furthermore, campaign participants can add anecdotes and first-hand experiences so that others can check in from afar.
CrowdVoice makes it easier for far-flung audiences to stay abreast of protests and demonstrations, but it also helps organizers coordinate and stay abreast of other activist movements.
“Off-the-Record” (OTR) software can be added to free open-source instant messaging platforms like Pidgin or Adium. On these platforms, you’re able to organize and manage different instant messaging accounts on one interface. When you then install OTR, your chats are encrypted and authenticated, so you can rest assured you’re talking to a friend.
Crabgrass is a free software made by the Riseup tech collective that provides secure tools for social organizing and group collaboration. It includes wikis, task files, file repositories and decision-making tools.
On its website, Crabgrass describes the software’s ability to create networks or coalitions with other independent groups, to generate customized pages similar to the Facebook events tool, and to manage and schedule meetings, assets, task lists and working documents. The United Nations Development Programme and members from the Camp for Climate Action are Crabgrass users.
Pidder is a private social network that allows you to remain anonymous, share only encrypted information and keep close track of your online identity – whether that identity is a pseudonym or not.
While it’s not realistic to expect anyone to use it as his primary social network, Pidder is a helpful tool to manage your information online. The Firefox add-onorganizes and encrypts your sensitive data, which you can then choose to share with other online services. It also logs information you’ve shared with external parties back into to your encrypted Pidder account.
Making a video or picture go viral depends on various aspects, luck being one of them. However, we all carry around smartphones with great cameras and the the quality or the uniqueness of a photo or video can be controlled by ourselves and proves to be essential for the effectiveness to get your message across. In 7 words: Be inspired and learn from these people!